Josh & Jim’s luxury Food Gifts

We are pleased to reveal the visual identity that we designed for Rosetta Brands new food and drink gifting brand - Josh & Jim's, which is available exclusively on Amazon.

Part of the brief that we helped to write, was to create standout designs that did not sit in the same aesthetic as traditional quality food gifts. These bold designs were produced with that in mind; as an exclusive Amazon online product, the only shelf impact we can make is through 1,000px product imagery and A+ Marketing content. This striking typographical colour-pop identity has been used across a range of products from luxury biscuits to jams and preserves and confectionery - creating a cohesive range of products that catch the eye of the consumer.

Alsop Design created the logo and brand identity as well as the interchangeable colour scheme package designs.

Photo credit: Refrakt Media

Look out for the expanding Josh & Jim’s range on Amazon.